Post by account_disabled on Oct 22, 2023 10:23:10 GMT
We’ve released two certifications to showcase your level of ability as a marketer on the platform:Fundamentals Certification (Basic): Demonstrates expertise in launching LinkedIn Ad campaigns and tactics. With this certification, you can run successful LinkedIn Ad campaigns that drive business results.
Marketing Strategy Certification (Intermediate): Demonstrates expertise in leveraging LinkedIn Ads for full-funnel strategies, including Brand Awareness and Lead Generation. Once certified, you can create marketing strategies that leverage the full suite of LinkedIn marketing tools.You will have 60 minutes to answer 60 multiple choice questions, and when you pass the exams you will receive a certificate to distinguish your abilities and reflect your completion. We encourage you to showcase your new credentials on your LinkedIn profile, in your email signature, and even print them for your portfolio.While you will benefit from the instant recognition of your certification badge, the practical skills you’re able to showcase are immeasurably more valuable. Here’s what Nate Levinson from GroupM, the world’s largest media investment company, shared about the benefits that accompany LinkedIn Marketing Labs Certifications.Digital marketing tools are more robust than ever — and growing more complex and powerful with each passing month. It’s not enough to have general experience or be a “Jack/Jill of all trades.” Today, companies want to know that you’re an expert when it comes to the most powerful digital marketing platforms. That’s why we’re offering a free certification program through LinkedIn Marketing Labs. Our new certification program recognizes individuals who demonstrate proficiencies in advertising with LinkedIn.Getting certified enables you to showcase your LinkedIn marketing expertise, differentiate yourself from other marketers, and show your familiarity with our advertising tools. After completing a certification exam, you'll receive a credential that’s added to your LinkedIn profile, distinguishing you as a proven expert.
LinkedIn Marketing Labs Certifications Phone Number List are free and open to anyone! Let’s take a look at the benefits of certification and how to take what you learn to create successful LinkedIn campaigns for your company, clients, or brand.Why Become an Accredited LinkedIn Marketing Expert?If you’re a digital marketer, you likely aren’t a stranger to certification courses, and if you’re new to digital marketing, you’re probably looking for opportunities to learn more. Ambitious andknowledge-hungry marketers – novice or experienced – understand the importance of ongoing marketing education, and how it distinguishes you from the growing crowd of digital marketers.Over 20,000 digital marketing and advertising professionals have taken courses through LinkedIn Marketing Labs – a number that’s growing by the month. The reason? As more companies see results from LinkedIn Ads, they’re looking to employ marketers who can increase their ROI and reach. Getting certified enables you to showcase your expertise with LinkedIn Ads, demonstrating your understanding of best practices.
In building the LinkedIn Marketing Labs Certifications, our team sought out marketing experts, like Amanda Grant, VP Global Head of Social at GroupM, for input. GroupM played a major role, piloting and providing feedback on the certification program structure and questions. As a result, GroupM had the highest number of individuals certified during the pilot.“Accreditation is a key pillar in GroupM’s approach to social excellence where we invest in learning and development to upskill our teams. Our involvement in the LinkedIn Marketing Labs Certification pilot allowed us to provide feedback and, with a large number of our teams already certified, more deeply strengthen our LinkedIn marketing expertise.” – Amanda Grant, VP Global Head of Social at GroupM
What is LinkedIn Marketing Labs Certifications and Why Is It Valuable?At its core, LinkedIn Marketing Labs Certifications helps you learn the science of marketing to professionals, using LinkedIn’s marketing tools. As the world’s largest network for business professionals, it’s imperative for B2B marketers to understand the nuances of effective marketing within the platform.
Marketing Strategy Certification (Intermediate): Demonstrates expertise in leveraging LinkedIn Ads for full-funnel strategies, including Brand Awareness and Lead Generation. Once certified, you can create marketing strategies that leverage the full suite of LinkedIn marketing tools.You will have 60 minutes to answer 60 multiple choice questions, and when you pass the exams you will receive a certificate to distinguish your abilities and reflect your completion. We encourage you to showcase your new credentials on your LinkedIn profile, in your email signature, and even print them for your portfolio.While you will benefit from the instant recognition of your certification badge, the practical skills you’re able to showcase are immeasurably more valuable. Here’s what Nate Levinson from GroupM, the world’s largest media investment company, shared about the benefits that accompany LinkedIn Marketing Labs Certifications.Digital marketing tools are more robust than ever — and growing more complex and powerful with each passing month. It’s not enough to have general experience or be a “Jack/Jill of all trades.” Today, companies want to know that you’re an expert when it comes to the most powerful digital marketing platforms. That’s why we’re offering a free certification program through LinkedIn Marketing Labs. Our new certification program recognizes individuals who demonstrate proficiencies in advertising with LinkedIn.Getting certified enables you to showcase your LinkedIn marketing expertise, differentiate yourself from other marketers, and show your familiarity with our advertising tools. After completing a certification exam, you'll receive a credential that’s added to your LinkedIn profile, distinguishing you as a proven expert.
LinkedIn Marketing Labs Certifications Phone Number List are free and open to anyone! Let’s take a look at the benefits of certification and how to take what you learn to create successful LinkedIn campaigns for your company, clients, or brand.Why Become an Accredited LinkedIn Marketing Expert?If you’re a digital marketer, you likely aren’t a stranger to certification courses, and if you’re new to digital marketing, you’re probably looking for opportunities to learn more. Ambitious andknowledge-hungry marketers – novice or experienced – understand the importance of ongoing marketing education, and how it distinguishes you from the growing crowd of digital marketers.Over 20,000 digital marketing and advertising professionals have taken courses through LinkedIn Marketing Labs – a number that’s growing by the month. The reason? As more companies see results from LinkedIn Ads, they’re looking to employ marketers who can increase their ROI and reach. Getting certified enables you to showcase your expertise with LinkedIn Ads, demonstrating your understanding of best practices.
In building the LinkedIn Marketing Labs Certifications, our team sought out marketing experts, like Amanda Grant, VP Global Head of Social at GroupM, for input. GroupM played a major role, piloting and providing feedback on the certification program structure and questions. As a result, GroupM had the highest number of individuals certified during the pilot.“Accreditation is a key pillar in GroupM’s approach to social excellence where we invest in learning and development to upskill our teams. Our involvement in the LinkedIn Marketing Labs Certification pilot allowed us to provide feedback and, with a large number of our teams already certified, more deeply strengthen our LinkedIn marketing expertise.” – Amanda Grant, VP Global Head of Social at GroupM
What is LinkedIn Marketing Labs Certifications and Why Is It Valuable?At its core, LinkedIn Marketing Labs Certifications helps you learn the science of marketing to professionals, using LinkedIn’s marketing tools. As the world’s largest network for business professionals, it’s imperative for B2B marketers to understand the nuances of effective marketing within the platform.